New York - October 2012
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I don't think you're making the compelling case you think you're making…
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Need to promote something Belgian in here:
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We’re coming to Belgium for New Year! But enough of that, next stop NYC - tomorrow
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Ready to roll.
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We leave for the airport in 5 hours. Still to be done:
Pack kid clothing
Stuff adult clothing into suitcases
Load car
Feed family
Take care of miscellaneous loose endsWe might not make it.
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FRIDAY NIGHT PRE-PARTY INFO
We know a lot of people have come from out of town for the Iron Heart Pop-Up event at SENY so we've arranged a meeting place for friday night.
Friday, October 19th, 8pm to Late
Hair of the Dog
168 Orchard St
Lower East SideHair of the Dog is across the street from Self Edge NY, it just opened last week so we have no idea how it is. We do know they have food and liquor, and thats good enough for us.
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Drop one of the tasks.
Leave kids behind….
Julie didn't go for that suggestion. I like the way you think, though…
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The Final Jacket looks great (Kiya just posted pics on the SE blog at http://blog.selfedge.com/2012/10/iron-heart-pop-up-shop-party.html)
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Yea that is killer…thanks for posting it BK. Makes me feel even worse that I will likely not be able to make this after all.
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Damn, that jacket looks incredible. As do the jeans and tshirt for that matter…
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Kiya, are the arms on the "final jacket" made longer then the last modified colab?
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I'll be at SENY at noon on Saturday
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Iron Heart Pop-Up Shop, Party, & Collaborative Collection - New York City
Over six years ago, when we opened the first Self Edge, we had a list of brands which we knew we had to carry. At the top of that list was a brand nearly unknown outside of Japan. We'd seen their jeans in a few motorcycle shops around Tokyo and admired their pure vision; this brand was Iron Heart. Six years later our best selling jean every day, month, and year is their flagship 634s jean. This jean looks great on anybody that tries it on, the fabric feels great right off the bat, and the denim ages well with wear, basically it's the perfect jean.
Over the years Iron Heart has gone from a few jean models, a few shirts, and the occasional winter jacket to a full diverse collection of jeans, pants, shirts, loopwheeled t-shirts, sweaters, wallets, belts, jewelry, and functional outerwear. Being that we carry other brands in our stores it would be impossible for us to properly carry everything Iron Heart produces. We wanted to show off their entire collection in the states so we've taken all the product that Iron Heart currently makes that's available in their flagship stores in Japan and brought it all to New York City for a ten day period.
Starting Saturday, October 20th Self Edge New York will be transformed into an Iron Heart only shop for ten days with a full range of everything they produce. To kick things off we have a party planned for Saturday (October 20th) from 6pm to 10pm. The entire Iron Heart Japan and UK crews will be in full attendance including Shinichi Haraki, the man behind the madness.
To commemorate this occasion we've done a three part collaboration with Iron Heart that will be released at all three Self Edge stores. On October 20th we'll be releasing a Self Edge x Iron Heart Loopwheeled T-Shirt, a 634s jean made of the super dark indigo SEXIHXLSXA13 23oz denim, and The Final Denim Jacket. The Final Denim Jacket is exactly that, the ultimate denim jacket. It's made of 23oz selvedge indigo denim, the body length is 2" longer than your average Type III jacket, it's got two front hand pockets, the entire body is blanket lined, the arms are poly quilted for comfort (when worn with a short sleeve shirt), and it's got a denim phone pocket on the inner left chest. They said we couldn't make a denim jacket out of this fabric due to how many layers of fabric there would be at a few of the stitch points, Haraki-San made it happen and and for that we're very thankful.
Iron Heart Pop-Up Launch Party w/ Iron Heart Japan and UK
Saturday, October 20th
6pm to 10pm
All Ages, Pork Slap Beer Provided for 21+
Location:
Self Edge New York
157 Orchard Street (@ Rivington)
New York, NY 10002Iron Heart Pop-Up Shop
Starts: October 20th (Noon)
Ends: October 31st (7pm)
Location:
Self Edge New York
157 Orchard Street (@ Rivington)
New York, NY 10002Self Edge x Iron Heart Jean, T-Shirt, and Jacket Release
Available at all three Self Edge store at noon (local time) on Saturday, October 20th.
Available in our online store at 9am (PDT) on Saturday, October 20th.
Jeans limited to 100, jacket limited to 50, and t-shirt limited to 50.
