Viberg
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so you seem to be a romantic, glass half full kind of guy
interesting make-ups here:
http://www.wretch.cc/album/show.php?i=cherryjuice&b=23&f=1795206210&p=6
would of put images but you all know my story
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First, you have to look at the BOM (bill of materials). Depending on the quality of the materials, the sources and the volume. This could easily result in 20-50% difference for Viberg vs. White's.
Second, you have to look at the bill of labor. Depending on the quality, degree of automation, location (availability of skilled labor, US wages vs. CAN wages and also the possibility that Viberg or White's might produce some of their "pure" work/performance boots off-shore - I'm not saying they do, but if they do it would result in a mixed calculation) and the scale of operations - this could result in a similar impact as estimated for the BOM.
Landed cost and duties can be neglected in this discussion - profit and mark-up can not! If you sell higher quantities in a very competitive market your profit can be lower.Third, you set your whole sell or retail price point according to 2 criteria: market requirements and/or strategic segmentation. You ether have to sell it a certain price to compete or you put the price label on your product that you can.
I would expect that the resulting price difference is at least 25-50% (better/more expensive material cost, higher quality/higher labor cost for bench-made work vs. factory like work with a higher degree of separation of labor, higher output/efficiency, etc.). The rest of the retail price difference could be attributed to strategic positioning.
The fact that Viberg has a longer wait time for their regular custom made orders (3-4 months or more) than White's can be seen as an indication that Viberg is not compromising on quality or price.
Sent from my iPad using Tapatalk HD
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But there must be a point of diminishing return, the marginal utility of an additional dollar spent is not equal to the utility received.
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interested in the army green item under the boots. wonder if it's an indication of things in pre-production stages
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My fourhorsemen boots should be waiting for me at home after work this evening. Boy I hope they fit! waiting like 3 months it would suck if they didn't.
What size did you get?
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Selling my Viberg x 4Horsemen Service Boots…
http://www.ironheart.co.uk/forum/index.php?topic=2988.0 -
lots of pics: http://hukurokuju.com/blog/category/viberg/
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I wanted these for a while. But Ive always wondered are pants supposed to go over or inside the short shift boots? My pant leg opening might not allow it to go over the boot
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Unpopular opinion alert
I think they look like UGGs
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Mini also thinks that they look like UGGS with big soles, without reading my comment, and she actually owns UGGs