What do you want to see from Iron Heart Racing?
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Not sure if you approach retailers or they come to you, but if you expand beyond Ken's in the US, you should look into the store Butterscotch in Long Beach. Fairly new store, but has an emphasis on riding/motorcycles. They carry brands like Eat Dust, Vanson, Nudie, etc.
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I think Iron Heart is exclusive to Self Edge. Other than this new label being exclusive to Ken' s. -
For the U.S. as a whole, it is not, and has not been for a few years.
It may be true for markets in which Self Edge exists, however. The other stores that I can think of off the top of my head are in Chicago (Mildblend Supply Co.) and
PhiladelphiaColumbus (Artisan Deluxe)Edit: Dammit, Jett beat me by 45 seconds! I added store names, though…
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Oops. My bad.
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Well, firstly I hope this venture goes well.
Secondly Filthy’s ideas for the trucker hat and jeans are great.
Only comment on the preview of the garments is that I think I would prefer the current large brass snaps but in black (anodised?).
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I’m not sure the marketing does say that it’s for younger Harley riders, unless I missed something. Maybe it was mentioned here but I don’t think it’s part of the marketing.
I was thinking the same. There is a considerable vintage (and vintage style) motorcycle scene and most all the guys I know are knowledgeable and can appreciate most brands and types of motorcycle. Most riders that I know don't discriminate and won't dismiss someone just because they ride "X" motorcycle. If someone is passionate about what they ride, there's a mutual respect there. I imagine that the same thinking is involved with the riders own personal style. If someone is passionate about their own personal style, there's a similar level of respect.
From my experience, I would actually say that the only brand of motorcycle riders regularly discriminate against is Harley Davidson.
If I'm completely honest I groaned when I read that this line would be aimed at 'young HD riders'. Hopefully that won't go any further than being just a term H uses as I think it might put off a greater number of people than it would attract.FWIW the vast majority of (to be clear - UK/European) riders I have spoken to in all my time riding consider Harleys to be heavy, slow, dated lumps that don't go round corners and are often bought by people who don't know much about, and can't really ride, bikes. Rightly or wrongly it's a brand and image a lot of people like to distance themselves from.
I'm probably guilty of sharing that view to some extent, but I've ridden a few and always had a laugh. My afternoon on a V-Rod Muscle was a right laugh.I'm saying this in an effort to be helpful, not to offend anyone.
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Holy shit. I think I pissed my pants just watching that.
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I have a sneaking suspicion he posses a tiny bit more talent than your average hog pilot.
Cornering like that with your hands basically above your head ain't easy. -
A few times it looked like his knee was about an inch away from the side of the mountain in some of those turns.
Don't try this at home kids.
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@Filthy:
The other thing I wanted to suggest is a new pair of jeans for truckers and people who have to sit for long periods of time. Like me. I have fantasized about these jeans for a long time now. So hopefully you will think they are feasible. I didn't think felled seams would be possible until I saw the 25oz vest…
Introducing:
Iron Heart 25oz XHS 18 Wheeler jeans!Concept for patch:
Key features:
25oz XHS selvedge denim in the ever popular 888 cut!
Zipper fly for easy pit stops!
Felled seams (double stitched for awesome roping) featuring a single selvedge detail on the outseam.
Slash pockets, deep and oversized to facilitate easy access while driving
Lightweight over sized coin pocket sewn into pocket bag
Oversized back pockets (same size as 805 overalls pockets) with blue stealth arcs for comfort sitting on those big walletsAnd… the best part!!
A one piece leg/seat with a single seam running up the middle (so that heavy intersection of seams is not there). Just say no to yokes!
The inside part of the outseam can be serged but the top piece should have the selvedge edge intact (back facing out).
Sorry for the crap Photoshop job. I haven't used it in close to 15 years.@Filthy ‘s idea is great. I think removing the yoke and adding slash pockets (i’m a huge fan of slash pockets) is a great concept for comfortable and practical jeans for people on a long ride, or truckers.
Personally I would make a couple of changes…..
Triple stitch inner leg seam for durability.
Internalise the coin pocket, make it from denim and also reinforce the pocket bags.
Oh, and bias as I am I would use the 888 cut as a base.
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Also, lined ripstop M65 with bi swing shoulders
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Yeah in my concept the the coin pocket is inside and just made from the same material as the pocket bag. It's a coin pocket not a watch pocket.
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As someone who probably fits into the young Iron Heart wearing motorcyclist demographic, the biggest thing for me would be the option for added protection. I'm thinking either pockets for D30 armour, or with armour already built in. That's part of the reason why I ride with a Belstaff, rather than sticking one of my Iron Heart jackets. I do ride in my IH jeans, but it would be reassuring to be able to include protection on the knees and hips. Most of my riding is urban, so I'm travelling at low speed and take the view that 21oz is at least going to offer some more protection than riding along in a pair of store bought jeans.
In terms of styling, Iron Heart already nail it, that's why I wear your stuff. But for a brand so built around motorcycling in its marketing, I've always thought the lack of protection is a bit of an oversight. To my mind, it sounds as though the IH Racing line could be a good way of addressing that gap.
I have to agree with footandmaff. IH Jeans offer the best level of protection that can be offered from a jean. I like the fact that I can commute in them but I would never wear them on a serious ride out - I wear leathers or my Rukka gear.
I'm a little unsure of what Iron Heart Racing means. Most of what IH makes presently represents the classic motorcycle wear of riders of low to medium performance machinery, like Harleys or classic triumphs and like.
An option would be to weave kevlar fibres into the denim at stress points to create stronger resistance to cutting or tearing in the event of an 'off'
Certainly, there's no reinventing the wheel in this area - which is why Belstaff are still turning out their Trophy jacket after 50+years. God only knows how many Harley Davidson No.7 orange and black jackets have been sold….
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oh i wouldn't mind a "sportier" jacket like the HD ones…