The Red W
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For anyone else wondering: I checked the YouTube Live videos from when the previous collections were revealed. FW 2022 was in July and FW 2023 was in June.
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Hey @Alex I was wondering...I know there is a bit of a debate over the addition of the red W going on. I was wondering, would IHUK ever consider offering the service of removing the "Iron Heart" tag for customers before shipping out? Obviously no returns on an item like this. Just thought perhaps this could help those who are a bit averse to the double branding.
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I (almost) always remove the leather patches on my IH pants and it's super easy to do so without leaving any residues or marks. A seam ripper is the best and cheapest choice of tool for this and speeds up the process by far, but it can even be done with a pocket knife, if you're careful and patient enough. That said, whilst I've never removed any other type of tag, I'm very confident that removing the few little stitches from the tags of shirts and etc. would be very easy and quick to do.
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@cityofdelusion said in The Red W:
I (almost) always remove the leather patches on my IH pants
Why, I don't get it? I love them, regularly oil them. But it wouldn't be IH if we couldn't all do it differently.
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@endo I also like them a lot and use them as coasters once I remove them or recycle them in different ways. It's just my personal preference to not have them on my pants, but I also have some (imo) good personal reasons why I enjoy my pants more when I remove them.
Btw. my comment above wasn't meant to be a plead to remove tags from the products or anything, but instead to share my experience and highlight how easy it is to remove tags if one doesn't find them useful or whatever other reason one may have to remove them.
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I'm sure it goes without saying to anyone who has had the most cursory look, but don't just take a seam ripper to the shirt tags. Those stitches are integral to the structure of the shirt rather than exclusive to the tag. Removing those tags is a more delicate operation.
I have to say I don't remove IH branding without a twinge of guilt, and of course it can impact on potential resalability. For me it's partly that spending IH money on a shirt just isn't politic, socially or domestically, in my circles. I believe the gear, and the pleasure and fun of long-term ownership, is worth the coin, but I'm pretty keen to avoid that conversation with others. And I am concious of the irony implicit in the concept of high-end workwear.
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The seam ripper isn't just there to rip seams. Perhaps the following comment of a forum member that I cited below who once replied to the question of how one would remove the tags on shirts explains this better:
@browniemcghee said in IHSH-288-IND - 14oz Kersey Work Shirt - Indigo:
I didn’t actually tear the seams holding the label, but the seam ripper is useful for pulling bits of label loose. Hopefully that makes sense.
This explanation was on my mind when I wrote my comment above suggesting using a seam ripper for this kind of job. I do see in hindsight that I should've clarified/added this idea in my original comment though.
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No worries, just highlighting for any bold home-modders that it's a slightly riskier, trickier job. One I've done many times without incident though - as you say, just got to be careful and patient.
I do understand that the whole thing will have many here scratching their heads
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@cityofdelusion reading my above comment now, I'm afraid it may sound a bit harsh. I just wanted to say that I don't understand, but I really think it's ok to wear our IH stuff the way we want it. I personally alter a lot of my stuff, sew things on, take others of, change fits and overdye. Just enjoy it the way you like it. If IH does anything, IMO it doesn't give a style, it allows you (to develop or) live your own style.
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If you dont like the shirt tag black sharpie and youre done.
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... and thats also the reason why I don't understand this whole discussion here. If anybody doesn't like the red w or the brand tag on the chest pocket, man take it of, get a marker, whatever, the stuff is not sacred you can alter it
100% and if you really don't like it, don't buy it......
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If I could, I’d buy a larger Iron Heart tag for my IHJ75 winter parka and sew it on.
This jacket is a beast and is deserving of a bigger tag or the W or BOTH lol
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@Mizmazzle thanks mate, i appreciate the idea, and you thinking outside the box but we stand behind our brand so we won't start offering this service.
We make great clothes, and if we didn't think they were great, they would have been culled at a sample stage that is why we only offer some minor customisations - hemming, not tapering or other alterations as we believe in our cuts, and snap upgrading.
We may start offering some embroidery options. We're not going to start doing any other alterations.If people want to remove tags, Ws, add things, patch things, chop things, etc, more power to them, but it's not our bag. We are a brand, and we will continue to brand our goods. The feedback received has been heard; some people like it, some people don't. But we can't please everyone.
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It’s ironic this thread was bumped after 7 years a week before the spring/summer preview where the added branding became a topic of discussion. Too much of a coincidence to be a coincidence?
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@Aetas brilliant!
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@Alex this is a highly, respectable response. Change comes hard for many and you can’t make everyone happy. IH is almost more than a brand for many of us and has moved into a way of life. In the grand scheme of things, these evolutionary stages are a rather unique moment in brand history that gives us all something to debate. That’s why we love this forum and why we respect the leadership of the company. We are allowed to be heard and share ideas and feel we are a part of this whole organism. Thanks for that!
nice one 