Iron Heart Products - What do you think we should make?
-
@gaseousclay A few years ago remakes were almost unheard of. If you missed out and wanted something you had to work pretty hard to find your grail. Then G and H-san started choosing one or two shirts to revisit. It started with the red and black buffalo check UHF which I believe there have been three or four iterations of up until now. It tends to be UHF's that get remade.
This started a debate on the forum about whether this was good for the brand. Some folks (especially older heads) felt that half the fun was trying to get something on release day or having to track down "grails" because you missed out or weren't around.
IIRCC, Giles take on it was that with the growth and development of the brand and it's audience some select re-releases would be good, to let people get things that were long gone again and because the sheer amount of shirts that has amassed through the years meant that certain items are just too popular not to do that with. I get the impression that this is a carefully curated process though.
As someone who only came into this a little over three and half years ago I'm pleased that things can make a comeback, the proposed 107 remake being a case in point. As long as IH keep the remakes on point and limited, and keep up the innovation at the same time, then the future's bright [emoji41]
IH doing re-releases is a smart move. For me IH's strengths with shirting lies in the unique color combos (and weights). The 107, 16 and 37 are good examples. I don't believe re-releases tarnish the brand in any way. I sometimes enjoy the hunt for a grail item but other times I simply don't have the time and I give up, so it's a mixed bag for me. I might be wrong but I think IH customers like exclusivity.
-
That's why I prefer minor changes, like the SH 170 vs. 193 (different cut), 72 vs. 20 (smaller checks), 101BB vs. 20 (different colour tone) etc. It keeps some exclusivity and still makes it available to newer customers. I don't see harm in having a few items remade from time to time. It's like on the Vinyl market…at some time it's good that a re-release is available to a broad audience, and it does not diminish the value of owning an original copy. The pleasure comes through using it, not owning a rarity IMO.
-
@Max:
It's like on the Vinyl market…at some time it's good that a re-release is available to a broad audience, and it does not diminish the value of owning an original copy. The pleasure comes through using it, not owning a rarity IMO.
I don't know. I used to be a hardcore vinyl collector, you know, buy 2 copies of something so that you can keep one and sell the other. But, depending on the release, i've found that my OG copy of something doesn't necessarily increase in value other than me being able to say I have an original copy of a release. John Carpenter's The Thing ost (by Morricone) was recently reissued, one in a deluxe gatefold and the other in a deluxe boxset. I have the generic version of this soundtrack that came out in the 80's but actually think the new reissue is more valuable than my OG copy because it's probably a remaster and you get the cool sleeve, colored vinyl and liner notes. This soundtrack was reissued in limited numbers too so that makes it even more of a collectable. It really depends on the record being reissued.
-
I am not going to enter into the reissue debate again, though I appreciate hearing people's takes on the issue. With all this talk about the 16, I just want to reiterate my wish for the natural colorway. I feel like the stitching color H chose is a big part of what made that shirt incredible. I would buy one for sure.
Sent from my SM-G920F using Tapatalk
-
Yes x100 to natural & khaki
Sent from my SPH-L710 using Tapatalk
-
Khaki
Red
NaturalA must reissue
-
-
Khaki and natural.
FWIW I would cop both "new" colorways of the107 if H and G did decide to the sax as well as the black.
-
Fuck…black and indigo too.
Khaki, natural, black and indigo. The black and indigo appear to be different shades than any black or blue chambray done before.
-
@Giles is the khaki from the sample the same khaki as Seul's shirt? They look very different in my monitor.
-
@motojobobo here is a pic of the khaki that first got me interested and eventually led me to bring all this up in the first place and get this conversation started (sorry, not sorry G :D)
It's definitely a rich and darker khaki….and I love it
….note the very rare G San denim cuff in its natural environment
